Global Creative Director
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Elte Market

A grand opening that’s literally worth the wait.
 

To make ELTE Market's grand opening worth waiting for, we gave people the opportunity to wait for a truly amazing deal. The longer you waited, the more you saved. OOH included a big, bold storefront display, as well as executions placed in areas people were already waiting like transit shelters and tafficky highways.

 
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Recognition:

National Advertising Awards
Gold